Know your
Innovation Culture IQ
InnoQuotient is the best platform to measure and develop
the Culture of Innovation
of Organizations

Platform IQ – Home


  • OpenOnline Assessment – Anonymous and safe participation
  • Multi languageEnglish, German, French, Swedish, Spanish, Catalan, Gallego, Portuguese, Basque, Dutch
  • DatabasesMore than 300 organizations, 20 countries and 15 industries

Assessments – Home


InnoQuotient (IQ) helps you delivering a clear picture of your organization after conducting the Culture of Innovation Assessment. IQ tool diagnoses in a quick, precise and organized way the organization’s strengths and weaknesses in terms of its organic growth capabilities. The survey focuses on the six fundamental blocks, 18 factors and 54 elements identified by Professor Jay Rao.


The survey adapts to your organization and participation is confidential. Additionally, IQ delivers an External Benchmark report of your organization by sector and size and an Action Plan report that facilitates executives guidance to implement strategic action plans towards improving the Culture of Innovation of the organization in short, medium and long term.

Testimonials – Home


Marcelo Bechara


The InnoQuotient survey meant for us listening to the voice of all of our organization, getting to know and being aware of our starting point in order to begin improving. The organization is made by all of us.

Mark Thompson


InnoQuotient stays “alive” in our company even long after having passed the assessment. We frequently take results and conclusions as reference when working out the opportunities that came through.

Vanessa Mayneris

Former Innovation Catalyst Abbvie

It offers more granularity in the results of the analysis for a better action plan; it improves innovation practices and prioritizes key actions

Enrique Marco

Director de División - Desarrollo de la Estrategia
Asociación Española para la Calidad AEC

It is a simple diagnosis tool, with a powerful and proven methodology based on the experience of Jay Rao and Joseph Weintraub, which proved its value in organizations of different size, level of maturity and sectors. For the Spanish Association for Quality (AEC), InnoQuotient is the tool selected to measure the recommended culture of innovation and the base of our Innovation Culture Index, ICI Spain

Manuel Jiménez

Rittal Disprel S.A.

InnoQuotient helped us to x-ray the organization, showing us where to improve. Establishing a framework to develop our internal culture of innovation  was a must. Up to date we have already started more than 10 innovation projects and we have as many others underway to implement in the next year.

Team – Home


Jay Rao

Founder & Questionnaire Author

Fran Chuan

Founder & Chairman

Gema González

Rais Busom

Strategic Advisor

Meritxell Tenas


Contact – Home